{"product_id":"preimelle-lavior-daily-face-cleanser-c61b7f","title":"PREIMELLE LAVIOR Daily Face Cleanser","description":"\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eFor the woman who has used the same cleanser for eight years out of habit.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003eSulfate-free, so your face doesn't feel tight ten minutes later.\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003eThat squeaky-clean feeling you were taught to want is your skin barrier being stripped. It is why your face feels tight after washing, and why you reach for moisturiser immediately rather than because you planned to.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis cleanser is built without sulfates. It lifts makeup, sunscreen and the day off your skin and stops there. 🧼\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e✨ Why it behaves differently\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eMost face washes clean with detergents strong enough to strip oil indiscriminately, including the lipids your barrier needs to hold water. Your skin registers the loss and overcompensates, which is where the afternoon oiliness comes from.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis one lifts what sits on top and leaves the barrier where it is.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWhat it means for you:\u003c\/strong\u003e a face that feels clean and comfortable at the same time, and a moisturiser that goes on because it is the next step, not because you need rescuing.\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e🌾 What's in it\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003e💧 \u003cstrong\u003eAloe vera leaf juice, first on the list\u003c\/strong\u003e\u003cbr\u003eThe base of the formula rather than a trace addition at the end.\u003cbr\u003e\u003cem\u003eWhat it means for you:\u003c\/em\u003e the calm comes from the bulk of the formula, not a marketing garnish.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e🌿 \u003cstrong\u003eNo sulfates\u003c\/strong\u003e\u003cbr\u003eCleans without stripping.\u003cbr\u003e\u003cem\u003eWhat it means for you:\u003c\/em\u003e no tightness, no squeak, no rebound oiliness by 3pm.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e💦 \u003cstrong\u003eSodium hyaluronate and panthenol\u003c\/strong\u003e\u003cbr\u003eHumectants that stay behind after rinsing.\u003cbr\u003e\u003cem\u003eWhat it means for you:\u003c\/em\u003e your skin holds water through the wash rather than losing it.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e🥥 \u003cstrong\u003eSqualane and macadamia seed oil\u003c\/strong\u003e\u003cbr\u003eLightweight lipids that replace what water takes.\u003cbr\u003e\u003cem\u003eWhat it means for you:\u003c\/em\u003e skin that is ready for the next step instead of needing repair first.\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e🤍 Getting the most from it\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eUse it on damp skin and give it twenty to thirty seconds before rinsing. Most people rinse too fast, which is why cleansers get blamed for not removing makeup.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eMorning and evening is fine. This is not a cleanser that punishes twice-daily use.\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e🕯️ The ritual\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eWarm water, twenty seconds, then pat dry rather than rub. Whatever comes next absorbs better into skin that is still slightly damp.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply to damp skin, massage gently, rinse thoroughly. Use morning and evening.\u003c\/p\u003e","brand":"BeautyBoss","offers":[{"title":"Default Title","offer_id":46911791366340,"sku":"SKU-13727","price":55.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0650\/9346\/8356\/files\/asset_27_transformation_181_1adddb7c-532c-4ff7-bdab-ccfc802c5efd.jpg?v=1790877950","url":"https:\/\/preimus.com\/products\/preimelle-lavior-daily-face-cleanser-c61b7f","provider":"Preimus","version":"1.0","type":"link"}